Showing appreciation to your customers is one of the best ways to make them feel valued and encourage loyalty to your company. A simple act of gratitude can push customers to spend more and pay on time. You don’t have to spend a lot of money to show appreciation. In this case, the old adage is certainly true: it’s the thought that counts.

 

Give Rewards

Actions speak louder than words. Millions of companies are sending mass emails out to their customers saying ‘We care about your business with us’, but not all businesses are going the extra mile to develop rewards programs to prove to customers that they are valued. Nothing in life comes free, so a rewards program with gifts ‘just because’ will help your business stand out and generate customer loyalty in the long run.

 

Pick Out a Personalized Gift

Try to get to know your customers on a more personal level so you can pick out a meaningful gift. If your customer talks about going wine tasting on the weekend, send a set of wine glasses or a bottle of your favorite vino as an act of appreciation for business. Even if you don’t know exactly what they like, just about everyone enjoys receiving a useful, seasonal or location specific gift that can be tailored to target audiences.

 

Offer Upgrades

For companies that offer some type of service, consider upgrading a repeat customer to a higher level of service to show them how grateful you are for their business. Express appreciation for loyal customers by offering them upgrades at no extra cost. If you’re shipping goods and products, bump up the shipping so they get their stuff faster.

 

At Perxi, we’re here to help with gift ideas to show your customers how much you care. Check out the options and find an opportunity to say “thanks” in a unique and memorable way.